The Official Team Store of Northwestern Athletics.
Gameday Spirit has officially arrived at Northwestern University! Home of the best Northwestern merchandise you can find! Located right outside of the campus in Evanston, Illinois but you can also find us in-venue at home Wildcat sporting events.
Check out officially licensed Northwestern Under Armour, Champion, Cutter & Buck, and other name brand apparel. We also design and print our own officially licensed Wildcat gear at our production facility in Illinois! Our wide selection of apparel and gifts makes us the perfect place to shop for a Wildcat sporting event or to show your school spirit! Come shop at Gameday Spirit for the best Northwestern University merchandise!